Ruthi Barak

The majority shareholder in the company
Holds a B.A. degree in Psychology, M.A. degree in Communications,
and graduated in Art Studies
Leads the group’s community “care and share“ activities.
A personal coach trained in the Satya method.

Tal Barak

Chairman of the Board and of several other companies of the Danshar Group
Presides as Chairman of the Board of Directors of Danshar Holdings (2003)
and Danshar Marketing (1974) Ltd.

Ron Barak

Director &  V.P. Marketing & Business Development
Holds an MBA - Business Administration degree.

Gil Groer

CEO of Danlog - Distribution & Logistics Company
CPA, holds a BA in Accounting and Business Administration from the College of Management.
Formerly held positions as a director, CEO and CFO in Extra Plastic LTD.

Saar Mizrachi

General Manager Dansell - Sales Company 
Holds a B.A. in Social Science
Formerly Regional Manager of the Northern Division of the Strauss Ice Cream Company.
Previously served as Manager of the Cosmetics Division of Danshar 2009-2011.

Shay Hasid, CPA

V.P. Finance and Operations
Presides as director in the company’s subsidiaries. Holds a B.A. degree in Economics and Accounting, University of Haifa Held the office of Danshar VP Finance and Operations since 2008 (prior to the merger of the company).
Formerly V.P. Finance of the Aloni Group.

Shiri Admon

VP of Consumer Products Division (Marketing & Sales)
Holds an MBA - Business Administration degree with expertise in Marketing & management.
Over 15 years of vast experience in leading & managing individuals and teams to achieve shared goals. Proven ability to build highly motivated and efficient teams.
Extensive experience and success in commercial, sales, trading, marketing & operations.


Erez Getenuo

V.P. Operation & Logistics

Holds an M.A in business management from kiryat ono academic collage.
Formerly held few positions in supply chain , logistics in Israel , oversea and held number of senior positions at Strauss group.

Noya Roth

Human Resources Manager
Holds a B.A. in Management and Behavioral Sciences, and an M.A. in Public Administration.
Since January 2009 Noya serves as the Human Resources Manager at Danshar Group.
Prior to that Noya served as the Human Resources Manager at Intercosma.